Round of trade fair called “Buy Pridnestrovian!” 2018 is over
Series of trade fair called “Buy Pridnestrovian!” is almost over. The last eighth fair in this year was held on 27th of October in Dubossary. And it’s time to sum up some results of the activities.
The largest number of participants visited Rybnitsa and Slobodzia fairs (due to participation of local agricultural producers).
There are some companies that has been taking part in this project during 2 years of its realization, it means that all of them has visited 16 fairs. They are “Kardi”, “ Intercentre Lux”, “Pridnestrovian newspaper”.
“Aquatir”, “Rilla”, “Derevnya Kurino”, “Tirotex”, “Kamensky cannery” have taken part in the fair 15 times.
14 times – “Tavera”, “Floare”, “Odema”, “Kalita”, “Eurodesign”.
It is worth pointing out that this year fairs were in more higher demand than last year.
Totally more than 25 thousand people visited fairs of this year (in contrast, last year there were only 20 thousand people).
Total direct sales during the fairs were approximately 2,7 million roubels (0,7 million more than last year).
The most “generous” customers appeared to be inhabitants of Grigoriopol and Kamenka. These are the only 2 cities in which the average amount of purchases by one customer was more than 300 roubels. Moreover, these figures compared to the last year have increased in all cities except Tiraspol and Bendery.
The result of study of consumers preferences are being prepared for publication now. It will help to understand how consumer’s attitude to local goods has changed, whether they prefer local or imported goods and how well people know the brands of pridnestrovian products.